Terra Products
Terra Products offers animal feed and other livestock supplies while also focusing on a few other outdoor products. We launched the company on Amazon and revolutionized their web presence after they had been dealing primarily with b2b and brick-and-mortar in the previous years.
Relevant Points
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This one struck fast. Within 60 days of being live on Amazon, the Terra Products account saw more than $600k in gross sales.
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Ice Melt was responsible for the majority of the sales even after launching in late January as the weather started to warm.
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Terra Products Co. has the ability to find and launch new products rather quickly and when paired with the knowledge and experience I bring, we run on a swift and efficient path.
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2021 saw gross sales of seven figures (in year 1) and in 2022, we crossed that number in the first 60 days of the year. In 2023, we’re focused on expansion into other product lines and markets.
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With a large portion of the sales coming from one category - ice melt, we are putting more emphasis on other categories such as deer, industrial, fish, and even chum buckets. We are the #1 listed chum bucket on the internet - look it up.
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In addition to growing sales, I was able to help their team secure trademarks across the multiple brands they offer as well as lead the process of securing trademark access to brands they offer through wholesale.